Kraft - You & Me (Product service)

The first day of school is one of the most important days of the year for families, especially if their kids are attending a new school. But it’s also a day filled with anxiety when kids are new to the environment and don’t know how to start a new friendship. So, Kraft decided to turn it’s all time favorite Mac & Cheese to bring kids together during lunch time.

James Kuczynski, Hyei Min Park.